Built to order
AI automation for businesses in Bangkok and across Thailand
We build AI chatbots and assistants for businesses in Bangkok and across Thailand. They handle repeated customer questions, note what each customer needs, and hand over to your team when a person is needed.
Where it earns its place
- The same questions arrive all day: hours, location, how to book.
- Messages that arrive after closing wait until someone is back.
- Staff stop what they are doing to answer chats.
- Different people give customers different answers.
- Admin time goes on typing the same answers, and small teams and SMEs feel it most.
What we build with AI
The first is a product you can read about today. The others are built to order after a conversation about how you work.
- An assistant in your LINE Official Account
- It answers common questions from information you approve, in Thai and English, and passes the rest to your team. Read about it
- An assistant on your website
- The same idea on your own site: it answers from your approved information, helps a visitor find what fits, and hands the conversation to you. The adviser on this website is one we built. Ask the O2 AI Adviser
- An assistant for another channel
- For phone calls or another chat app, or an assistant that asks an enquirer the first questions before your team picks it up. Built to order.
- Routine steps that run by themselves
- When an enquiry arrives, the right person is told and the details are already written down. Small automations like this are scoped with the system they belong to.
How we keep it in hand
It answers from what you approve
You decide what it may answer, and who on your team approves and updates that information.
It says when it does not know
It is set up to say so and pass the conversation to your staff, with what was said so far, and not to guess.
Customers are told it is automated
A notice tells customers that some replies are automated before the assistant is switched on, and if a customer asks whether they are talking to a person, it says it is an automated assistant.
You can read what it said
Conversation records are kept for your team to review. How long they are kept is agreed with you.
What it is not
- Not always right. No AI is right every time, and we do not promise that. What limits mistakes is answering only from approved information, handing unsure chats to staff, and reviewing the conversations.
- Not for medical, legal, safety or financial decisions. It is set up to pass those questions to your staff.
- Not a replacement for your team. It takes the repeated questions, and your staff take everything else.
- Not in use by a client yet. The AI assistant for LINE is a new product: no client is using it yet, so we have no measured result to show, and the preview on its page is a scripted sample.
Cost and timing
Every project is quoted for the business it is for, so there is no price list on this site. The first conversation is free. It can be online or in person.
Costs, timing and ownership in fullQuestions
Can you build an AI chatbot for our website as well as LINE?
Yes, as custom work with its own scope. The AI LINE Assistant product covers your LINE Official Account; an assistant on your website or another channel is agreed separately, including its approved answers and how it hands a conversation to staff.
Do you build a LINE chatbot for a company, not only a shop?
Yes. The AI assistant for LINE works inside your company's own LINE Official Account: it answers common questions from information you approve, in Thai and English, and passes the rest to your team. If you need more than that, such as an assistant that asks an enquirer the first questions before your team picks it up, it is built to order with its own scope.
What is AI automation, in plain terms?
Software that does a repeated task for you. In our work that task is usually a conversation: answering a customer's common question, noting what they need, and telling the right person.
Will it replace our staff?
No. It answers the questions that repeat, and hands a conversation to your staff when it is unsure or when a person is needed.
Does it work in Thai?
Yes. Thai and English. Other languages are not part of it today.
Can it take bookings or payments?
It can send the customer on to your booking or ordering page. It does not confirm a booking or take payment in the chat.
How is it billed?
The AI assistant for LINE is a monthly service: one monthly fee to O2 covers running the assistant and the AI usage behind its replies. Anything built to order is quoted for its own scope.
Tell us how your business works today
A few sentences are enough. We will ask what we need to and tell you plainly whether this is the right place to start.